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In recent years, innovative texts in mathematics, science, foreign languages, and other fields have achieved dramatic pedagogical gains by abandoning the traditional encyclopedic approach in favor of attempting to teach a short list of core principles in depth. Two well-respected writers and researchers, Bob Frank and Ben Bernanke, have shown that the less-is-more approach affords similar gains in introductory economics. Although recent editions of a few other texts have paid lip service to this new approach, Frank/Bernanke is by far the best thought out and best executed principles text in this mold. Avoiding excessive reliance on formal mathematical derivations, it presents concepts intuitively through examples drawn from familiar contexts. The authors introduce a well-articulated short list of core principles and reinforcing them by illustrating and applying each in numerous contexts. Students are periodically asked to apply these principles to answer related questions and exercises.The text also encourages students to become ""Economic Naturalists,"" people who employ basic economic principles to understand and explain what they observe in the world around them. An economic naturalist understands, for example, that infant safety seats are required in cars but not in airplanes because the marginal cost of space to accommodate these seats is typically zero in cars but often hundreds of dollars in airplanes. Such examples engage student interest while teaching them to see each feature of their economic landscape as the reflection of an implicit or explicit cost-benefit calculation.

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Robert H. Frank received his M.A. in statistics from the University of California at Berkeley in 1971, and his Ph.D. in economics in 1972, also from U.C. Berkeley. He is the Goldwin Smith Professor of Economics at Cornell University, where he has taught since 1972 and where he currently holds a joint appointment in the department of economics and the Johnson Graduate School of Management. He has published on a variety of subjects, including price and wage discrimination, public utility pricing, the measurement of unemployment spell lengths, and the distributional consequences of direct foreign investment. For the past several years, his research has focused on rivalry and cooperation in economic and social behaviour. Professor Bernanke received his B.A. in Economics from Harvard University in 1975 and his Ph.D. in economics from MIT in 1979. He taught at the Stanford Graduate School of Business from 1979 to 1985 and moved to Princeton University in 1985, where he was named the Howard Harrison and Gabrielle Snyder Beck Professor of Economics and Public Affairs, where he served as Chairman of the Economics Department. He is a fellow of the American Academy of Arts and Sciences and the Econometrics Society. He was named a member of the Board of Governors of the Federal Reserve in 2002 and became the chairman of the President's council of Economic Advisers in 2005. In 2006 Ben Bernanke was selected to be the Chairman of the Federal Reserve Board.Professor Bernanke's intermediate textbook, with Andrew Abel, Macroeconomics, Fifth Edition (Addison-Wesley, 2004) is a best seller in its field. He has authored more than 50 scholarly publications in macroeconomics, macroeconomic history, and finance. He has done significant research on the causes of the Great Depression, the role of financial markets and institutions in the business cycle, and measuring the effects of monetary policy on the economy. His two most recent books, both published by Princeton University Press, include Inflation Targeting: Lessons from the International Experience (with coauthors) and Essays on the Great Depression. He has served as editor of the American Economic Review and was the founding editor of the International Journal of Central Banking. Professor Bernanke has taught principles of economics at both Stanford and Princeton.

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AT LAST, AN EFFECTIVE, FUN AND GREAT VALUE ALTERNATIVE TO PART-TIME COURSES. LEARN TO GET THE BEST OUT OF YOUR COMPUTER USING WINDOWS VISTA Want to do an evening class but can't find the time? Put off by the cost of part-time courses? Looking for a course that takes you deep into the subject you love? Your Evening Class is a brand new, in-depth course package, designed to suit your lifestyle without emptying your wallet. Its unique teaching method will give you an in-depth understanding of the essential computing skills you need, at a time and pace that suit you. Flexible Over 30 structured lessons in ten workbooks for you to follow at your own pace. Personal Our unique audioteach method features the voice of a real tutor, Mac Bride. He will guide you through your course over 10 hours of onscreen tutorials with audio guidance, giving you tips and advice based on his many years of teaching experience and helping you to avoid common mistakes and pitfalls. Content-rich Your Basic Computing course contains real-time, narrated walk-through screens to help you to grasp key techniques for using Windows Vista and its applications, supported by workbooks. Sociable Exclusive access to a dynamic online community of fellow learners, with additional exercises and answers to common questions. Great value A year's worth of learning for less than the price of a term at a college. Be inspired and make the most of your free time. This pack contains: - DVD Rom containing more than 10 hours of interactive on-screen demonstrations with accompanying audio support from your tutor - 10 workbooks of up to 8 lessons each - A 160-page paperback of essential reference material.

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Mac Bride has many years' experience of teaching computing to adults, reflected in the rich content of Your Evening Class. This invaluable teaching background has made him a much sought-after author of computing books in the UK and internationally. Thirty years ago, he was asked to develop onscreen tutorials, with voice-overs, for a computerised teaching system. This led him to computer programming, and now 12 operating systems, 10 languages, several hundred programs and about 150 books later, he finds himself developing onscreen tutorials with voiceovers -- and enjoying himself just as much as ever.

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Leading the reader from the fundamental principles of inorganic chemistry, right through to cutting-edge research at the forefront of the subject, Inorganic Chemistry, Sixth Edition is the ideal course companion for the duration of a student's degree. The authors have drawn upon their extensive teaching and research experience in updating this established text; the sixth edition retains the much-praised clarity of style and layout from previous editions, while offering an enhanced Frontiers section. Exciting new applications of inorganic chemistry have been added to this section, in particular relating to materials chemistry and medicine. This edition also sees a greater use of learning features to provide students with all the support they need for their studies. Providing comprehensive coverage of inorganic chemistry, while placing it in context, this text will enable the reader to fully master this important subject. Online Resource Centre: For registered adopters of the text: · Figures, marginal structures, and tables of data ready to download · Test bank For students: · Answers to self-tests and exercises from the book · Videos of chemical reactions · Tables for group theory · Web links · Interactive structures and other resources on www.chemtube3D.com

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From the moment it was published almost ten years ago, Elements of User Experience became a vital reference for web and interaction designers the world over, and has come to define the core principles of the practice. Now, in this updated, expanded, and full-color new edition, Jesse James Garrett has refined his thinking about the Web, going beyond the desktop to include information that also applies to the sudden proliferation of mobile devices and applications.

Successful interaction design requires more than just creating clean code and sharp graphics. You must also fulfill your strategic objectives while meeting the needs of your users. Even the best content and the most sophisticated technology won't help you balance those goals without a cohesive, consistent user experience to support it.

 

With so many issues involvedusability, brand identity, information architecture, interaction design creating the user experience can be overwhelmingly complex. This new edition of The Elements of User Experience cuts through that complexity with clear explanations and vivid illustrations that focus on ideas rather than tools or techniques. Garrett gives readers the big picture of user experience development, from strategy and requirements to information architecture and visual design.

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First year nursing students require a firm foundation in clinical skills in order to succeed on placement, and in their studies. It is not enough to know how to perform a skill - today's students must understand how clinical skills link to biology, holistic care, safety and clinical evidence before they can undertake and master skills on placement. When starting out, it has been difficult to link theory to practice, especially across a range of patients, until now! Foundation Clinical Nursing Skills provides a clear introduction to both the knowledge and practical procedures that first year nursing students require. Without assuming prior knowledge, the authors carefully describe each element of a skill and demonstrate how it should be performed correctly on any patient and in any setting. Covering the NMC's Essential Skills Clusters for first year students, straightforward language explains the biology, evidence-base and rationale so students know why to perform each skill in that way. Colour illustrations and selected video clips show students how to perform a skill. Scenarios and tips show how care is given to children, adults and those people with learning disabilities or experiencing mental health problems. Examples are taken from community and hospital settings ensuring students can deliver skills on every placement. Supporting evidence, protocols and guidelines are reviewed and updated every three months on our free dedicated Online Resource Centre (which includes extra activities and teaching tools). Designed specifically to help first year students get off to the best start possible, Foundation Clinical Nursing Skills provides a high quality and student friendly account of the skills that are required at this stage of the course. On the Online Resource Centre: For registered lecturers and mentors: - Tips for teaching and assessing clinical skills - Figures from the book, ready to download and use in teaching material For students: - Evidence, guidelines and protocols, reviewed and updated every three months - Video demonstration of key skills - Over forty interactive scenarios and fifty interactive self-test questions - Active web links provide a gateway to the articles cited in the book - Flashcard glossary to help learn key terms - Links to useful websites

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This is a new edition of a popular and comprehensive introductory text on anatomy and physiology for nurses and allied health students.

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Key features:
 Objectives at the beginning of each chapter aid planning, focus learning and confirm syllabus coverage
 Key terms are highlighted to develop students vocabulary throughout the course
 A wide variety of exercises develops students knowledge, application and ability in all areas of the syllabus
 Worked solutions throughout the text provide students with easy-to-follow examples of new concepts
 Graded excercises at the end of each section can be used to check students understanding and monitor progress
 Checklists and at-a-glance summaries at the end of each chapter encourage students to review their understanding and go back over areas of weakness
 Examination-style questions at the end of each module give students plenty of practice in the types of questions theyll meet in the examinations

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General Mathematics: Revision and Practice is a comprehensive resource for self-study or teacher-led courses to take GCSE and Standard Grade candidates right up to A* Grade, or Scottish Credit level. This edition now includes a new chapter on investigations, practical problems and puzzles, to give the student problem-solving skills and practice ready for coursework. Key Points: * A complete course in one volume * Ease of accessibility to different maths topics * Graded questions, revision exercises and past examination questions * Ample quantity of material providing wide choice * Mathematics drawn out from a wide range of realistic everyday situations * Numerical answers provided at the back

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Designed as an introduction to doing business research, this book acts as a comprehensive guide for students embarking on their research projects. The authors, together with real students and supervisors, draw on their own experiences so that readers can take note of their tips for success and avoid making their mistakes. Developed specifically with business and management students in mind, this book explores the issues which business research entails, as well as providing students with practical advice on doing research. A new feature has been added to this edition that sees supervisors of research projects from various universities give guidance on how to decide on a project and see it through to a successful conclusion, avoiding common pitfalls. Other changes include the expansion of the discussion of ethics, an increased emphasis on practical content such as planning a project and writing it up, and a substantially updated chapter on internet research methods. Online Resource Centre For students: An interactive research guide, providing guidance and advice on every aspect of business research Video interviews with research students Datasets from the text Self-marking multiple-choice questions for revision Annotated web links to useful articles, reviews, models and research guides A guide to using Excel in data analysis For lecturers: A lecturer's guide including lecture outlines, reading lists and teaching activities A suite of customisable PowerPoint slides Figures and tables from the text