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07
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Two new titles that provide comprehensive coverage of the syllabus. Biology Unit 2 for CAPE® Examinations has been developed to match the requirements of Unit 2 of the CAPE® Biology syllabus. The course provides total coverage of Unit 2 of the CAPE® Biology syllabus, with worked examples to help students develop their problem-solving skills. Written by best-selling authors Mary and Geoff Jones and CAPE® Biology teacher and examiner Myda Ramesar, this textbook is in full-colour and is written in an accessible style.
Item#:
9780521176910
Your Price:
8776.00
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Description
This is a major revision of Michael Baker's ""Marketing Strategy and Management"". Retaining its in-depth and analytical approach, the third edition pays particular attention to the implementation of strategy in practice, including the business to business, service, international and social and public sectors. This edition has been re-organised to reflect experiences from its use in teaching. This includes a new Part II, The Marketing Appreciation, which contains material on market research, macro-environmental analysis, customer, competitor and internal analysis. There are three new chapters including Industry and Competitive Analysis, and Current Issues and Trends and more substantial coverage of service industries and new technology.
Bibliography
MICHAEL J.BAKER was Professor of Marketing at the University of Strathclyde until his retirement in August 1999 where he was Head of the Department of Marketing from its inception in 1971 until 1988. He has also held positions as Dean of the School of Business Administration at Strathclyde, Chairman of the Institute of Marketing and Governor of the CAM foundation. He was the Founding Editor of the Journal of Marketing Management.
Item#:
9780333748565
Your Price:
682.50
Each
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Description

For one of two semester undergraduate courses in Business Law.

This text explains contemporary business law with stories that stick, so students move beyond memorization to a greater conceptual understanding of the field.

Item#:
9780137129720
Your Price:
2260.25
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For courses in strategy and strategic management.

Core strategic management concepts without the excess.

Just the essentials-Strategic Management and Competitive Advantage strips out excess by only presenting material that answers the question: does this concept help students analyze real business situations? This carefully crafted approach provides students with all the tools necessary for strategic analysis.

The third edition continues to be integrated around the highly successful VRIO framework while incorporating an entire chapter devoted to international management.
Item#:
9780132151689
Your Price:
857.25
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Out of Stock
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For Principles of Management courses.

This title is a Pearson Global Edition. The Editorial team at Pearson has worked closely with educators around the world to include content which is especially relevant to students outside the United States.

REAL Managers, REAL Experiences: Bring management theories to life!

This bestselling principles text vividly illustrates management theories by incorporating the perspectives of real-life managers. Throughout this text, students will see and experience management in action, helping them understand how the concepts they're reading about work in today's business world. Examples are drawn from Asia, South Africa, Australia, the Middle East and Europe. These examples are from various service industries ranging from Banking to transportation

The eleventh edition contains two new chapters on diversity and change, as well as updated information and scenarios featuring REAL managers at work.

Accompanied by mymanagementlab!

See the hands in the air, hear the roar of discussion be a rock star in the classroom. mymanagementlab makes it easier for you to rock the classroom by helping you hold students accountable for class preparation, and getting students engaged in the material through an array of relevant teaching and media resources. Visit mymanagementlab.com for more information.

Item#:
9780273752851
Your Price:
1250.00
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Description
Strategic Management: Text and Cases, 3rd Edition, by Dess/Lumpkin/Eisner is both readable and rigorous- written for today's student. A rocket-ship in its first editions, this revision continues to provide solid treatment of traditional topics in strategic management, as well as contemporary topics like entrepreneurship, innovation, knowledge management, and internet strategies. The prestigious author team understands the importance of thorough, modern concepts illustrated by rich, relevant, and teachable cases. The new case selections emphasize variety, currency, and familiar company names. The cases are up-to-date in terms of both financial data and strategic issues. This group of cases gives both instructors and students unparalleled quality and variety. Based on consistent reviewer feedback, these selections combine comprehensive and shorter length cases about well known companies.
Bibliography
Gregory G. Dess is the Andrew R. Cecil Endowed Chair in Management at the University of Texas at Dallas. His primary research interests are in strategic management, organizationenvironment relationships, and knowledge management. He has published numerous articles on these subjects in both academic and practitioneroriented journals. He also serves on the editorial boards of a wide range of practitioner-oriented and academic journals. In August 2000, he was inducted into the Academy of Management Journal s Hall of Fame as one of its charter members. Professor Dess has conducted executive programs in the United States, Europe, Africa, Hong Kong, and Australia. During 1994 he was a Fulbright Scholar in Oporto, Portugal. In 2009, he received an honorary doctorate from the University of Bern (Switzerland). He received his PhD in Business Administration from the University of Washington(Seattle) and a BIE degree from Georgia Tech. G. T. (Tom) Lumpkin is the Chris J. Witting Chair and Professor of Entrepreneurship at Syracuse University in New York. Prior to joining the faculty at Syracuse, Tom was the Kent Hance Regents Endowed Chair and Professor of Entrepreneurship at Texas Tech University. His research interests include entrepreneurial orientation, opportunity recognition, strategy-making processes, social entrepreneurship, and innovative forms of organizing work. He has published numerous research articles in journals such as Strategic Management Journal, Academy of Management Journal, Academy of Management Review, Journal of Business Venturing, and Entrepreneurship: Theory and Practice. He is a member of the editorial review boards of Strategic Entrepreneurship Journal, Entrepreneurship Theory & Practice, and the Journal of Business Venturing. He received his PhD in management from the University of Texas at Arlington and MBA from the University of Southern California. Alan B. Eisner is Professor of Management and Department Chair, Management and Management Science Department, at the Lubin School of Business, Pace University. He received his PhD in management from the Stern School of Business, New York University. His primary research interests are in strategic management, technology management, organizational learning, and managerial decision making. He has published research articles and cases in journals such as Advances in Strategic Management, International Journal of Electronic Commerce, International Journal of Technology Management, American Business Review, Journal of Behavioral and Applied Management, and Journal of the International Academy for Case Studies. He is the former Associate Editor of the Case Associations peer reviewed journal, The CASE Journal.
Item#:
9780073267203
Your Price:
1733.50
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Out of Stock
Description
06
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The arrival of the Internet was revolutionary, and one of the most tumultuous developments that flowed from it--the upending of the relatively settled world of copyright law--has forced us to completely rethink how rights to a work are allocated and how delivery formats affect an originator's claims to the work. Most of the disputes swirling around novel Internet media delivery systems, from Napster to Youtube to the Google Book Project, derive from our views on what constitutes a proper understanding of copyright. Who has the right to a work, and to what extent should we protect a rights holder's ability to derive income from it? Is it right to make copyrighted works free of charge? One of the central figures in this decade-plus long debate has been William Patry, who is now the lead copyright attorney for Google. In How to Fix Copyright, he offers a concise and pithy set of solutions for improving our increasingly outmoded copyright system. After outlining how we arrived at our current state of dysfunction, Patry offers a series of pragmatic fixes that steer a middle course between an overly expansive interpretation of copyright protection and abandoning it altogether. We have to accept that we cannot force people to buy copyrighted works, but at the same time, we have to enforce laws against counterfeiting. Most importantly, we have to look at the evidence--what furthers creativity yet does not deny protection to those who need it to create? We should also reject the increasingly strident (and, he argues, ill-informed) denunciations of delivery systems: Google Booksearch and DVRs are merely technologies, and are not the problem. Throughout, he stresses that we need to recognize that the consumer is king. Law can only solve legal problems, not business problems, and too often we use law to solve business problems. Practical yet prescriptive, How to Fix Copyright will reshape our understanding of what the real problems actually are and help us navigate through the increasingly complex dilemmas surrounding authorship and rights in our digital age.
Item#:
9780199760091
Your Price:
2698.00
Each
Item#:
9780134610995
Your Price:
55380.00
Each
Out of Stock
Description

For undergraduate and graduate courses in marketing management.

This title is a Pearson Global Edition. The Editorial team at Pearson has worked closely with educators around the world to include content which is especially relevant to students outside the United States.

Stay on the cutting-edge with the gold standard text that reflects the latest in marketing theory and practice.

The world of marketing is changing everyday and in order for students to have a competitive edge, they need a textbook that reflects the best of today's marketing theory and practices. Marketing Management is the gold standard marketing text because its content and organization consistently reflect the latest changes in today's marketing theory and practice.

Remaining true to its gold-standard status, the fourteenth edition includes an overhaul of new material and updated information, and now is available with mymarketinglab Pearson's online tutorial and assessment platform.

Item#:
9780273755029
Your Price:
1801.75
Each
Out of Stock
Item#:
9780134610993
Your Price:
55380.00
Each
Out of Stock
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Commonwealth Caribbean Administrative Law comprehensively explores the nature and function of administrative law in contemporary Caribbean society.

It considers the administrative machinery of Caribbean States; Parliament, the Executive and the Judiciary. It then examines the basis for judicial review of executive and administrative action in the Caribbean by looking at the statutory provisions that underpin this and the plethora of case law emerging from the region. The book will also look to how the courts in the Commonwealth Caribbean have sought to define principles of administrative law.

This book will also consider the alternative methods by which the rights of citizens are protected, including the use of tribunals and inquiries, as well as looking forward to the increasingly significant role of Caribbean Community law and bodies such as CARICOM and the OECS.

Item#:
9780415538749
Your Price:
33103.00
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Description
Investments: Analysis and Behavior, 2e is the first textbook to integrate exciting new developments from the field of behavioral finance in a comprehensive and balanced introduction to the field of investments. Since behavioral is intertwined in all aspects of investing, this text does just that. Investments: Analysis and Behavior is written from a unique perspective that will provide students with knowledge of investment analytical tools and an understanding of the forces that drive the industry.
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University of Kansas - Lawrence John Nofsinger earned his B.S. in electrical engineering from Washington State University, his M.B.A. from Chapman University, and his Ph.D. in finance from Washington State University. He is Professor and William H. Seward Endowed Chair of International Finance at the University of Alaska Anchorage. Dr. Nofsinger has written more than 50 articles in the areas of investments, corporate finance, and behavioral finance. Dr. Nofsinger has authored (or co-authored) 10 trade books, scholarly books, and textbooks that have been translated into 11 different languages. The most prominent of these books is The Psychology of Investing. Dr. Nofsinger is a leading expert in behavioral finance and is a frequent speaker on this topic at industry conferences, universities, and academic conferences. He is frequently quoted or appears in the financial media, including the Wall Street Journal, Financial Times, Fortune, Bloomberg Businessweek, the Washington Post, and CNBC.
Item#:
9780077305574
Your Price:
2358.50
Each
Out of Stock
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