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Home  >  TEXTBOOKS  >  TERTIARY  > Marketing for the Non-Profit Sector

Marketing for the Non-Profit Sector

Item #: 9780333525821 
Author
Hannagan, Tim
Publisher
Bloomsbury Publishing PLC
1023.25
Each
Quantity:
Quantity Price
1 1023.25
9780333525821
Description
02
Bibliography
After reading this book you will understand why it is essential for non-profit organisations to market their services and how they can research their customers. This book stresses the actions necessary for an organisation to succeed in marketing based on good practice in both the profit and non-profit sectors.