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Within small markets for television like Jamaica, where sustaining a show on air is affected by financial and other challenges, remaining on air for a long time becomes a key marker of a television programmes success. Still on Air documents the historical, production and broadcast experiences of some of Jamaicas long-running television shows. Based on interviews with over one hundred television professionals as well as archival searches of television-related content spanning over fifty years, the book provides details on over three hundred programmes produced and aired on free-to-air television stations in the island.

Yvette J. Rowe and Livingston A. White present a framework of seven factors for producing television for small markets and suggest ways in which local television producers can create successful television programmes in limited-resource environments. After exploring other shows with potential for being long-running productions, the authors end discuss trends in television production as well as some possibilities and recommendations that have implications for how television shows are produced in the future.

Still on Air is an important work as it chronicles an aspect of the Jamaican television industry that has never before been given such detailed attention. The experiences are applicable to television producers working in small media markets and the authors offer insight on what is required to produce television programming that is culturally sensitive, affordable and responsive to television audiences.

Description

In post-independent Jamaica, a period marked by significant social, political and cultural shifts, art played a vital role in establishing an identity for a hybrid nation at the dawn of its self-discovery. Picturing the Postcolonial Nation: (Inter) Nationalism in the Art of Jamaica 1962?1975 examines the relationship between art and nation-building, highlighting the varied ways art was used to not only define Jamaica but to promote and brand a Jamaica that was as innovative, rich and changing as art itself.

Claudia Hucke's detailed tour of Jamaican art during this transformative period shows the challenges faced in branding the new nation. Creative artistic expression and individuality were criticised for misrepresenting the nation at home and abroad but especially during travelling exhibitions that were supposed to affirm Jamaica as a cultural exporter of folk art. However, through the Contemporary Artists' Association (CJAA) founded by artists Eugene Hyde, Karl Parboosingh and Barrington Watson, those charged with branding an image of Jamaica began to craft one worthy of the hybrid nation through a synthesis of the colonial with the postcolonial, folk with modern, and the international with national art.